One source of truth for your entire GTM operation.

Executive GTM Dashboards & Data Visualisation

SiyaSphere builds executive dashboards on a single, unified GTM data model so every leader sees the same numbers. We bring data from your CRM, marketing automation, and sales engagement tools together, then design role-based views for CROs, CMOs, VPs of Sales, and CFOs. Leadership stops reconciling spreadsheets and starts making decisions.

Signs you need this

  • Numbers conflict between tools, teams, and dashboards.
  • Board and leadership reporting is built by hand in spreadsheets.
  • Executives wait days for answers to simple pipeline questions.
  • Each leader tracks different metrics with different definitions.

What you get

  • Role-based dashboards for CMOs, CROs, VPs of Sales, and CFOs
  • Executive views of pipeline, forecast, win rate, and efficiency in real time
  • No more spreadsheet sprawl or conflicting metrics
  • Self-service insights with drill-down for leadership
  • GTM health reporting that resonates with stakeholders and the board

How we deliver

Process first, tools second, with AI doing the heavy lifting and your team in control. See our 8-week process →

  1. 1

    Metric definitions

    Agree the metrics and definitions each leader needs.

  2. 2

    Unified data model

    Bring CRM, marketing, and sales engagement data into one model, in a warehouse where needed.

  3. 3

    Role-based dashboards

    Design real-time and snapshot views for each leadership role.

  4. 4

    Insight and storytelling

    Pair AI-surfaced trends with a clear narrative for leadership reviews.

Tools we work with

  • Tableau
  • Power BI
  • Snowflake
  • Salesforce
  • HubSpot

Results from real engagements

Frequently asked questions

Why do GTM dashboards show conflicting numbers?+

Usually because each tool and team defines metrics differently. Fixing the definitions in one shared data model, rather than in each dashboard, is what makes every report agree.

Do we need a data warehouse for executive dashboards?+

Not always. Single-CRM teams can often report directly from Salesforce or HubSpot. When data comes from several systems, a warehouse like Snowflake gives you one model to report from.

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